This weekend, I attended the Surrey International Writers Conference in Canada. It’s one of my favorite conferences and a wonderful, supportive environment to pitch your manuscript to potential agents and editors.
I didn’t feel like pitching my memoir, so I decided to practice-pitch my work-in-progress, an urban fantasy novel, because that’s the project I’m really excited about right now. Problem was–I didn’t have a pitch for it.
I did have my original idea and an overall grasp of my story so I spent half an hour throwing my pitch together before bed Friday night. In other words, I winged it. (Shhh…don’t tell). Read more
These days, authors need to be writers and marketers. Two professions diametrically opposed to one another. There are definitely aspects of both that I least like. In writing, it’s the first draft (I prefer revision—to me it’s where the magic happens). In marketing, it’s the verbal pitch that gets me trembling like a hamster on methamphetamines.
Pitching to a total stranger who could potentially change my life scares me more than an elevator full of zombies.
I’ve read articles, blog posts, and books on pitching but I always felt as if something was missing (from my pitch, not the information). Maybe it just takes me longer to “get it.”
Fortunately, a recent article by author and professor Luke Williams in the Atlantic magazine helped me realize what I was missing: the turning point. Williams quotes master storyteller and screenwriter Robert McKee who says that, “turning points have to surprise, increase curiosity, and present a new direction.”
If you want to sell yourself and your ideas, make sure this element is part of your pitch.
Read the full article here.